Brand News & Stories

Let every passion find its echo.

News, sports stories, quality exploration and brand footprint.
Here we record what is happening at Yelophant.

Content on this page is compiled from the brand manual for demonstration as 'brand story cards', not real-time news releases or a complete news archive.
Growing with young athletes in their passion
Sports Partnership · Brand Record

Growing with young athletes in their passion

From youth basketball games to team exchanges, Yelophant cares about every real moment of sports and growth.

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Bringing the good taste of Chinese families to the world's table
Global Exchange · Brand Record

Bringing the good taste of Chinese families to the world's table

Entering international food shows, exchanging with consumers and industry partners worldwide.

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Using the 'hard way' to guard the authentic taste of ingredients
Source Story · Brand Record

Using the 'hard way' to guard the authentic taste of ingredients

Growing our own scallions and chives, weeding by hand, taking humble ingredients seriously.

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Inside Yelophant's modern smart factory system
Quality Manufacturing · Brand Record

Inside Yelophant's modern smart factory system

From production bases to modern production lines, see the manufacturing capability behind the products.

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Starting from a parent's heart, making breakfast seriously for families
Brand Concept · Brand Record

Starting from a parent's heart, making breakfast seriously for families

We hope every food can respond to parents' expectations for breakfast.

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Reinventing a pancake, starting with butter aroma
Product Story · Brand Record

Reinventing a pancake, starting with butter aroma

Improving a familiar breakfast product comes from listening carefully to parents' concerns.

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